Frozen goods have become the norm of modern society as people only have time in their busy schedules to heat pre-cooked meals.
Advantageous gain of product use
Frozen food packaging caters for a variety of commodities; it is usually frozen now and then preheated or defrosted at a later stage. There are many reasons why effective frozen food packaging is implemented such as;
- Elongates the product life , thus decreasing the percentage products going to waste before they are sold
- Frozen food packaging enhances the product display of produce, hence products are marketed well
- Clear and understandable nutritional information can be displayed on frozen food packaging
- Frozen food packaging protects various foods packaged throughout the distribution and storage
- Goods that are within the frozen food packaging is protected from harmful bacteria’s
Functional use of packaging
Frozen food packaging can be use to extend the shelf life of products, but is also used by retailers to distinguish themselves amongst competitors, hence the most creative packaging design is needed to attract the attention of consumers. Frozen foods packaging includes food categories such as ;
- Frozen mixed vegetables
- Fish food
- Frozen fruit
- Sweet corn
- Pre-cooked foods
Frozen food packaging can also be referred to as frozen fruit packaging, frozen vegetable packaging or meat packaging. Choosing a flexible packaging option for food goods would result in a secure and cost effective distribution process.
Identification of package
Flexible frozen food packaging is an extremely consumer luring promotional tool used. Swiss Pac offers assistance on all graphic designing of flexible packaging material. The most frequently used bag type for frozen food packaging includes the vacuum packaged bag, as the combination of removed excess air and the ability to freeze bags, elongates the shelf life of goods. The material combinations of plastic films include; MET, PPE, PET, BOPP and LLDPE. Other bag styles used to package frozen goods include the;
- Stand up pouch
- Pillow pouch
- Three side seal bags
Customization to bags are made on request and have a minimum order quantity of 10000 units.